Who Gives a Crap: What Toilet Paper Can Teach Us About Customer Experience
Why this matters
Hospitality has separated by chain scale and demand segment, with luxury and resort outperforming and select-service holding pricing power on a leaner cost base. New construction starts remain at multi-decade lows, which has supported in-place RevPAR and made conversions of soft-branded flags an increasingly active part of transaction velocity. For sponsors with operational expertise, the sector continues to offer one of the more compelling income-plus-appreciation profiles available across CRE.
Editorial analysis · Real Estate Trail Editorial
On the RET wire
- One of 25 hospitality stories tracked on the wire in October 2026. All Hospitality coverage →
Computed from Real Estate Trail’s own tracked coverage
Using toilet paper brand Who Gives a Crap as a case study, the article outlines three CX lessons: convenience via subscriptions, social responsibility, and making ordinary products memorable.
External link. Real Estate Trail does not republish source content.
Related coverage — Hospitality
Ocean Casino Resort Announces Plans for Expansion and Transformation of The Cove with $14 Million Investment
Elevated high-limit slot destination is set to debut new look with expanded gaming, refined coastal-inspired design and enhanced guest amenities ATLANTIC CITY, N.J., Oct. 1, 2026 /PRNewswire/ -- Ocean Casino Resort is…
Crescent Real Estate Sells Hotel at Avalon in Alpharetta, Georgia for $220M
ALPHARETTA, GA. — Crescent Real Estate LLC has sold The Hotel at Avalon, a 330-room hotel within the Avalon mixed-use campus in Alpharetta, a northern suburb of Atlanta. A joint venture featuring Austin-based Endeavor…
Radisson Hotel Group accelerates ambition for 100 Verified Net Zero hotels by 2030 with four new hotels in Stockholm and Copenhagen
Radisson Hotel Group adds four Radisson Blu properties in Stockholm and Copenhagen to its Verified Net Zero portfolio, bringing the total to nine hotels across the Nordics and UK toward a 2030 target of 100.
YYForce Deploys Hospitality Service Robot at Aloft by Marriott Langkawi Pantai Tengah in Malaysia
YY Circle Malaysia-branded robot brings the Company's human-and-robot workforce approach into a hotel operating environment SINGAPORE, Oct. 1, 2026 /PRNewswire/ -- YYFORCE Inc. (NASDAQ: YFOR) ("YYFORCE" or the "Compan…
Mews launches Guest Messaging and Automations: GMs set the workflow, front desk staff get back to hosting
Mews launches native Guest Messaging and Automations tools, consolidating multi-channel guest communications into one thread and using AI to instantly resolve 80% of routine queries.
HFTP Names Inntelo AI as AI Partner, Deploying AI Agents for Members, Media and Events
HFTP has selected Inntelo AI as its official AI partner, deploying multilingual AI agents across its website, media titles, and HITEC to serve members, exhibitors, and attendees 24/7.