Allied Global Marketing Renews 28K-SF Lease at the Woolworth Building
Why this matters
Office continues to trade in two distinct markets: trophy assets in walkable submarkets that are leasing at or near record rents, and commodity Class B and C buildings where the basis is still resetting. Underwriting on the latter has moved toward replacement-cost-minus, with credit underwriting now leaning on tenant covenant and remaining lease term rather than mark-to-market expectations. For LP-positioned capital, the read-through is that the bifurcation is now a structural feature of the sector, not a cycle to wait out.
Editorial analysis · Real Estate Trail Editorial
On the RET wire
- Disclosed office deal value tracked in September 2026: $9.6B across 46 reported transactions. All Office coverage →
Computed from Real Estate Trail’s own tracked coverage
A marketing firm geared toward hospitality and sports is renewing its office space in the Financial District’s iconic Woolworth Building . Allied Global Marketing signed a three-year lease renewal for the 28,098-squar…
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